- Written by Super User
If one day, "Flying Man" Jordan wants to touch the "Jordan 8" boots that he passed through in the last regular season at the Chicago Stadium in 1993, he may have to resort to a Harbin guy.
The 31-year-old Fan Yunshuo has created a "China's Best". He is currently the collector of the cheap Jordans shoes in the country, ranking the top five among the top international collectors.
He has nearly 100 pairs of NBA top players' sneakers. The so-called "player version" refers to the version of the sneakers that the manufacturer has customized for a certain player. Among them, 15 pairs are Jordan's own, and other sneakers are also very small. At one time, Kobe, James, Owen, Ray Allen and others ran, took off, and shot in the NBA, witnessing the brilliant moments in their careers...
Fan Yunshuo is a Harbin, and now lives in Melbourne, Australia, doing import and export business. More than a month ago, he was invited to participate in a large-scale "shoes culture exhibition" held in Suzhou. On returning home, he brought back 9 pairs of sneakers that Jordan, Kobe, Ray Allen, Owen and others passed through. The Jordan Jordan that Jordan passed in 1985 and the Jordan 6 that passed in 1991 were the first time. Domestic debut.
"At the time of the Suzhou exhibition, there was only a glass cover outside the shoes. We are very worried about these collectors. Fortunately, the organizers asked the security guards to take care of them for 24 hours." On the 14th, when the reporter of the life newspaper saw Fan Yunshuo, he was wearing The white gloves carefully put the baby on the coffee table, and the expressions and movements were quite pious.
Shoe collection fans generally call themselves "shoe heads", which means "people with only shoes in their heads". It is indeed a bit "custom" to talk about the price of this group of "true love powder". After all, these collections are priceless in their hearts. However, Fan Shuoshu also revealed some information to the reporter of Life Daily. "In terms of the current international market, the nine pairs of cheap Jordans sale are estimated to be nearly one million."
Like many "toe caps", Fan Yunshuo is because the NBA is fascinated with sneakers. When he was in high school in 2004, he asked his classmates to buy a pair of commercial versions of "Jordan 19" from the United States. "The shoes are 1600 yuan. I was young and frivolous. I used it to go to school, cement, and now I think about it. Very distressed!" Later he went to study in Australia and successively bought more than 200 pairs of commercially available Jordan shoes. In order to buy "Jordan 4", I used to wear sleeping bags, down jackets and camping chairs, and the wind and rain went to the queue two days in advance.
But he soon discovered that it is not very meaningful to buy cheap Jordan shoes. "Jordan shoes have a new model every week, and then two or three pairs a week, like grab money.” Influenced by some foreign collectors, he decided to collect rare players' shoes.
Foreign collection magazines have divided the collection of sneakers into “Top Ten”, including top-of-the-line editions (stars pass by themselves), player editions (new standby), research and development of sample shoes, super limited editions, high-end commercial editions, etc. There are only six or seven people in the famous collectors at the top of the pyramid. When I first arrived, in order to communicate and learn more with the cattle, Fan Yunshuo sent more than 200 messages to a British top shoe sneaker. He finally touched the other party with sincerity and obtained a lot of "collection intelligence."
- Written by Super User
In addition to the release of the 2018 Jordan All-Star jersey, Cheap Jordans "Future Flying" event also shows the four major product categories that the brand will focus on in the future - Jordan Sportswear, Jordan Women, Russell Westbrook signature shoes Why Not Zer0 .1, and the cheap Air Jordans series.
In 1988, Michael Jordan's Air Jordan III "Black Cement", which was worn in the NBA All-Star Game, will return in a complete first year, including the "Nike Air" logo.
Cheap Air Jordan III Black Cement will be available for sale on the online and offline designated sales channels in Greater China on February 10. Michael Jordan pushed the limits of human vacancy to a new level with his free-throw line dunk in the 1988 dunk contest. To celebrate the 30th anniversary of this classic moment, the Air Jordan III White Cement NRG adds a translucent sole to the first year, decorated with a red stripe that represents MJ's "takeoff" position.
To celebrate the 30th anniversary of the classic Air Jordan III, Tinker Hatfield's first draft of the Air Jordan III will be incarnate and made public for the first time.
Following the success of cheap retro Air Jordan I Flyknit, the Air Jordan III will be the next classic shoe to be combined with one of today's most advanced upper materials, Nike Flyknit.
Building on the black and white theme of the 2017 Jordan Sportswear Fall collection, City of Flight also adds local elements to Los Angeles. Highlighted by the Los Angeles roadblock-inspired typographic design, the City of Flight collection embodies the evolution of contemporary sportswear while loyal to the basketball culture.
The 2018 Spring Women's Collection will showcase women's colorful lifestyles with three carefully crafted shoes: Air Jordan I Hi Zip, Air Jordan I Season of Her and Women's Air Jordan XII.
Drawing on the classic elements of Air Jordan I's design, transforming the needs and preferences of female consumers, Air Jordan I Hi Zip performs a fashion interpretation of one of the most classic models of the Air Jordan series – zippered upper design High-quality leather, the red first-year style Nike Air label on the tongue, and the insole for further cushioning – this new Air Jordan I shoe.
The Air Jordan I Season of Her collection combines luxurious satin fabrics, high-quality fur and unique color schemes to create a powerful fashion statement that has a strong response outside the stadium. Designed to showcase the colorful lifestyle of women, the Air Jordan I Season of Her series is at the forefront of the trend.
As one of the most gorgeous shoes in the cheap Jordans sale, the cheap Air Jordan XII features an upgraded version of the original color-finished leather as the upper, complemented by eye-catching gold hardware accessories, designed for women.
Why Not Zer 0.1, a new member of Westbrook's signature shoe collection, is perhaps one of the best cheap Jordan shoes on the market that combines sports and style.
For Russell Westbrook, who grew up in Los Angeles, the 2018 All-Star Game and Why Not Zer 0.1 "City of Flight" color scheme are the symbols of his hometown. To pay tribute to the city that raised him, the “City of Flight” color scheme prints the Los Angeles map on the upper and the words “LA” and “RW” on the left and right tongues.
This marshmallow-like shoe with Orange Pulse, Hyper Royal and Sail is designed to pay tribute to Westbrook's childhood with his father. “All cotton” is the father's name for a perfect hollow shot.
To pay tribute to the classic and heritage of the Jordan brand, Why Not Zer 0.1 will also be presented in the iconic "Bred" color scheme.
Inspired by the essence of the Air Jordan II shoe, the Air Jordan XXXII represents a new phase in the evolution of the Air Jordan Classic series.
The Air Jordan XXXII Low "Free Throw Line" is inspired by Michael Jordan's famous 1988 dunk contest. To pay tribute to Michael Jordan's pair of white/cement gray color air Jordan III, Air Jordan XXXII Low "Free Throw Line" printed delicate cracks on the upper. The red "3:51" lettering on the translucent outsole represents the time displayed by the timer on the classic photos taken in 1988 when MJ staged a free throw line dunk.
- Written by Super User
Sneaker Con, the largest shoe fair in the United States, entered Asia for the first time and was held at Asia World-Expo near Hong Kong Airport. According to the rough statistics of the organizers, there are about 6,500 people in the audience. Among them, 40% are from Hong Kong, 30% are from mainland China, and the rest are from other parts of Asia.
As long as you pay 233 HKD tickets, you can see the rarest Jordan shoes sale in the shoe ring in the 7 hours of the show. Any one of them will be immediately robbed if you re-sell it; even if you have not applied At the official booth of 1,500 Hong Kong dollars at a table, you can also bring your own collection, like David, sitting in the Trading Pit area for free, and sharing.
Cheap Jordans Shoes fans, or SneakerHeads, have their own communication passwords, skillfully recognizing a pair of cheap Jordans sale and understanding the story behind them is basic homework. On behalf of Beijing's sneaker media Ulsum, Xiao Yunfu came to report on the event. He told Curious Daily: "The Ray Allen player version there is very powerful, and Paul, and the deep blue Nike Zoom Kobe V ' Laker Scoring Title' are all One of One shoes."
“This event is very exciting, the Paris Fashion Week in the industry.” 21-year-old SneakerHead Su Xinyu joined a Taobao store Delong Sports, and he runs a shoe called Beijing-Sneakerhead from the media. "Today, I sold a pair of comets, about 13,000 yuan. An Indonesian, when I was in the morning, I didn't know how to come in. I had a morning with me."
“Iridium Man” refers to Nike's limited-edition NBA player Nate Robinson's custom-made models in 2009. At that time, the retail price was 1,750 yuan, only 80 pairs nationwide, and the resale price has now doubled. Delong Sports' booth has a total of 5 pairs of fluorescent green "Stars", including a pair of Nate Robinson signature versions for display only, "all the bosses received a little bit," Su Xinyu said.
Most Sneakerheads have a story similar to Su Xinyu's entry into the pit – “It turned out to be a Sneakerhead because I started playing basketball when I was at school, and I was exposed to basketball shoes.” Zhang Long, editor of the sneaker media Long7, had this to Curiosity Daily. Describe the relationship between Sneakers: "I think it's a way, like that class, let the housewife get a cake. What does it really teach you to make a cake? Actually it is not, let you know some people."
A small number of them will change from fans and cheap Air Jordans collectors to shoe sellers and shoe media, and often think they are involved in shaping culture.
- Written by Super User
In recent years, Nike Jordans shoes sale has been exploring the potential of the women's sports market with a small share of consumption, and will promote the women's health campaign as the focus of marketing. In addition to expanding the women's product line and experience store, www.ebuyjordans.com also launched the online Nike+ running community and daily training club for women's fitness. Under the strategy of focusing on female consumers, the increase in cheap Jordans sale has become a booster for Nike's performance.
However, the cheap Jordans is the most popular label for Nike and the most popular label in the field of sports shoes. It has almost completely ignored the female consumer market in the past 30 years. In an interview with Bloomberg, Nike CEO Mark Parker said that Jordan's customers are basically male, and 95% of sales come from the United States.
Interface news reporters saw on the Nike official website that there are only two options for the "Men" and "Children" in the Jordan channel list. For female consumers, Jordan only offers complementary products such as socks, hats and backpacks.
The cheap Authentic Jordan ignores the female group and is not only reflected in the general consumer market, but also in the professional sports field. Many college basketball teams in the United States have signed an equipment cooperation agreement with Nike, and the male players are wearing the most popular Air Jordan game. However, the choice of the women's team is only Nike basketball shoes, Marquette University and the University of California are typical examples.
At Michael Jordan's alma mater, the University of North Carolina, although the men's and women's teams are wearing the cheap Air Jordans game, the shoes worn by girls are small in men's products. Wearing small size men's shoes, this is also the practice of some ordinary women who love cheap Air Jordans retro.
In fact, the cheap retro Jordans had some small moves in the women's market. At the beginning of this year, the brand launched the Air Jordan sneakers with brown powder and purple and white colors for female friends. These two pairs of elegant and fresh color matching shoes are quite eye-catching and are sought after by many women. In addition, the Jordan brand has also signed the American singer Rihanna as a brand spokesperson. At that time, there was a comment that the move indicates that the Jordan brand will actively expand the female market in 2015.
According to the "American Celebrity List" published by market research firm Marketing Arm, Jordan ranked 11th in the list of favorite males in the United States. In the eyes of American women, Jordan is ranked 7th, and 97% of American women like this basketball legend.
“Jordan’s popularity is so high that no matter what age group of female consumers, they love him as much as their male counterparts,” said Matt Fleming, executive director of marketing at Marketing Arm. This figure of up to 97% has also become an important bargaining chip for the Jordan brand to enter the women's market.
Of course, the cheap Jordans for sale is not without concern – Laura Ries, president of marketing company Ries & Ries, told Bloomberg that the Jordan brand has been loved by male compatriots as a successful male brand, and once it expands the female market, it may lose some male consumption. By.
This brand that occupies half of the US sports shoe market will enter the hearts of women, and many young compatriots are willing to pay for Jordan, and everything is still waiting for the test of the market.